Reputation Mastery is the game changer that can actually transform your professional life forever.
Mastery is not about being the best; it is an exciting process where you embrace a niche, or even an obsession, and experience the real pleasure of becoming truly proficient at what you do, eventually becoming top of mind.
Reputation Mastery means focusing on the combination of the perceived level of your expertise or leadership and all the important ’soft’ skills that drive results. It’s about being a geek in your field, with a constant curiosity and a commitment to always being proud of what you deliver. Above all, it is about focusing on the value you add to others.
Reputation Mastery is a commitment to making an outstanding contribution in your specific field. A great reputation is something you earn by doing an excellent job, treating people well and with respect, and being genuine. You don’t create a good reputation without this effort.